Discover the Charm of New Roads, Louisiana

Welcome to New Roads, Louisiana, a hidden gem along the banks of the beautiful False River. This thriving community offers a unique blend of rich culture, vibrant history, and southern hospitality that makes it a joy for everyone who calls it home. Imagine a place where you can savor delicious Creole cuisine while enjoying mesmerizing sunset views over serene waters. That's the everyday life in New Roads!

For those who love outdoor adventures, the options are endless. With its sparkling waters, False River is a playground for boating, fishing, and watersports enthusiasts. The gentle sway of Spanish moss-laden oak trees adds to the allure as you explore various parks and nature trails, perfect for a leisurely stroll or a picnic with family and friends.

The town's bustling Main Street boasts a delightful array of locally-owned shops, cafes, and markets, offering something for everyone. New Roads is also home to a variety of annual festivals and events that showcase its rich Cajun and Creole heritage, bringing the community together in joyous celebration.

With its warm community spirit and breathtaking natural beauty, New Roads is a picture-perfect place to live, work, and play. Embrace the vibrant life that awaits in this charming Louisiana town!

Workforce & Industrial Development

Nestled along the banks of False River, New Roads serves as a strategic gateway for industrial growth in Pointe Coupee Parish and the broader Baton Rouge region. The city benefits from its proximity to major highways like LA-1 and US-190, which connect it efficiently to Baton Rouge, the Port of Greater Baton Rouge, and other industrial corridors along the Mississippi River.

Industrial real estate activity in New Roads is supported by a mix of available land and access to regional infrastructure, making it attractive for logistics, light manufacturing, and agribusiness operations. Recent investments in industrial parks and utility upgrades have positioned the area to accommodate both large-scale and mid-sized industrial users.

Workforce development remains a key focus, with local partnerships between the city, Pointe Coupee Parish, and Louisiana Economic Development (LED) providing tailored training programs. These initiatives help companies upskill workers in advanced manufacturing, transportation, and industrial maintenance, leveraging resources from the Louisiana Community and Technical College System.

On the incentives front, Louisiana offers robust support for new and expanding businesses. Programs such as LED FastStart, the state’s renowned workforce training initiative, and various tax credits and exemptions, are available to qualifying projects. Local officials in Pointe Coupee Parish also work with businesses to secure site-specific incentives and infrastructure assistance, ensuring a smooth path from site selection to operation.