Experience the Charms of Rothbury, Michigan

Located in the heart of Michigan's charming West region, Rothbury offers a delightful tapestry of community spirit and natural beauty. As you meander through this picturesque village, you'll find an inviting sense of warmth and camaraderie that is characteristic of small-town living, yet unique to Rothbury itself.

Rothbury is embraced by lush woodlands and scenic landscapes, offering abundant opportunities for outdoor activities. Whether you're an avid hiker, keen cyclist, or simply enjoy a peaceful stroll, the trails winding through Rothbury promise breathtaking moments at every turn. Nearby, the glorious expanse of Lake Michigan beckons for serene beach days and invigorating water adventures.

The town's vibrant arts and music scene, highlighted by the annual Electric Forest Festival, is a testament to the creativity and vitality pulsing through the community. This event, among others, draws visitors from far and wide, infusing Rothbury with a dynamic yet harmonious blend of cultural richness and exuberance.

Community pride is evident in Rothbury’s local businesses, unique boutiques, and delightful eateries. Here, residents and visitors alike can savor farm-to-table dining experiences while supporting local artisans. The friendly faces and heartfelt hospitality add to the town's irresistible allure, making Rothbury not just a place to live, but a place to love.

Workforce & Industrial Development

Nestled in Oceana County near the shores of Lake Michigan, Rothbury is gaining attention as a strategic location for light manufacturing, logistics, and agribusiness ventures. The village benefits from its proximity to US-31, providing direct north-south access to major Michigan markets and quick routes to Grand Rapids and Muskegon. Industrial users are drawn to Rothbury’s available land, competitive utility rates, and a local government eager to facilitate new development.

Recent investments in the area’s infrastructure—including upgrades to water, sewer, and broadband—are making Rothbury increasingly attractive for site selectors seeking shovel-ready parcels. The nearby Rothbury Industrial Park offers flexible lot sizes and expansion potential, supported by Oceana County’s business-friendly permitting process.

Workforce development is a regional priority, with West Michigan Works! and local technical schools collaborating to prepare residents for careers in advanced manufacturing, transportation, and skilled trades. State-level incentives such as the Michigan Business Development Program and customized training grants further support companies expanding or relocating to Rothbury.

Oceana County Economic Alliance and the Village of Rothbury maintain open channels for businesses looking to navigate incentives, infrastructure, and workforce resources, ensuring a smooth path from site selection to operation.